UGC Marketing Campaign
UGC App Development
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Interactive digital business storytelling for tourism marketing has it’s roots in the human nature of traveling.
Have you ever been on vacation and narrated your experiences to a friend?
When your grandpa and my grandpa where sitting by the campfire, and stories of great travels and awesome journeys have been told – this in a certain sense secured survival.
This storytelling at the campfire always served the needs of getting useful informations and knowledge about that travel experience and the life around you.
It is and always has been about sharing a valuable experience. That´s basically what storytelling is all about – The Experience.
And the best tourism marketing storytelling strategy to get these useful stories and experiences from visitors, is to inspire visitors with the X factor of your destination.
Interactive storytelling wants to inspire visitors to share their own individual and authentic experiences within a UGC campaign in the social media – Social media is the contemporary campfire.
Best done with our successful User-Generated Content tourism marketing gamification and storytelling framework.
Resulting that your destination social media platform is strengthened and built up and new online sales funnels are created.
Effective tourism marketing using social media always wants to integrate the destination experience of your visitors.
The benefits of UGC tourism marketing using social media the right way, is that people are sharing the passion of your inspiring destination content story online in the social media.
This shared experience of a real visitor makes your destination online visible and also interesting for future visitors!
Why Business Storytelling is fundamental for Content Marketing
Read this Whitepaper to learn:
More about User-generated content.
How to reach millennials in a digital world.
How your company can benefit from UGC.
Includes a tourism best practice example.